The buying power of many outweighs the buying power of few. This is not a new idea, the big retail chains have always been able to get price breaks over the small mom and pop businesses. Small businesses in recent years have joined together to get deals on health care insurance for employees, though I am not sure that “deal” and health care insurance belong in the same sentence. However, I digress. Well, we have seen buyers enter into clubs to get deals on products. Hold that thought or rather extend it with GROUPON.
This online site offers free membership to buyers interested in their special deals of the day and they can be fantastic deals. If a number of buyers are interested in a particular deal on products or services, sort of like a reserve, then the buyer can purchase it at the deal price to be used later. This encourages you to get your friends in on the deal as well, the more the merrier. Diversified selection of deals, anything from Bagels to Gym services.
Plus it has a business component by offering to small businesses an opportunity to offer a deal of the day and thereby increase their clientele and their sales. Win, win for both consumer and business entity!
Offered at present in major metropolitan areas, MarkdownMom foresees expansion and continued growth for this site.